Register now for Part 1!
This webinar is Part 1 of 2.
If you’ve ever been told you lost your proposal because you were marginally qualified, or you didn’t fully understand the scope of work, if you’ve lost by just a small percentage, or if you have a proposal coming up and can’t afford to waste time on a losing effort, this webinar is for you.
In this presentation, Eileen Kent, President at Custom Keynotes will make sure you’re writing a winning proposal from the beginning. With over 23 years of experience teaching Federal sales and proposal writing, Eileen has been part of countless sales teams and worked on major proposals.
Eileen will be providing everything in a Word document with tools and templates for you to use when you build your proposal library in preparation of your next proposal. It is highly recommended you attend both sessions to make the most of this training and get tips from Eileen’s personal stories of wins and losses.
Key Takeaways Part 1: Strategy (February 20th)
- Building block 1 – Relationships and understanding who is on the Evaluation Committee
- Building block 2 – Rules and acronyms: What are they and how do I stay out of trouble?
- Building block 3 – The “Secret” Block for winners only: This revelation will pay for the class 10x over!
- Building block 4 – Bid/No Bid decision – Want to save time and money? Learn how winners filter out the losers.
Key Takeaways Part 2: Response (February 27th)
- Building block 5 – The organized response – How to avoid proposal pitfalls.
- Building block 6 – The appropriate writing style – What does the Government prefer?
- Building block 7 – The “Outstanding” technical solution at the right price. (This is the make it/break it block)
- Building block 8 – The completed “Bid” submission – Putting it all together (no mistakes allowed!)
- Building block 9 – The “Oral Presentation” – How to be the obvious vendor of choice.
- Building block 10 – The “Best and Final Offer” – Closing the deal in the 11th
We’ll also have an interactive Q&A session, where Eileen will share how to turn a losing proposal into a winning one down the road, and what to expect from artificial intelligence proposal writing tools now on the market.
Register now for Part 1!
This is a special presentation and the Word document is only available to webinar attendees.
The webinar will be delivered in English only.
About Eileen Kent:
Eileen Kent is a seasoned expert in U.S. Federal sales and communication with a diverse career that spans local government, sales leadership, and entrepreneurial ventures.
In 2003, Eileen founded the Federal Sales Academy at Fedmarket, training over 10,000 contractors in Federal sales and proposal writing. She later launched Custom Keynotes, LLC, now Federal Sales Guide, where she continues to guide companies through the complexities of Federal contracting. With her signature “Three-Step Program,” she has helped hundreds of organizations thrive in this competitive field.
A respected thought leader, Eileen shares her expertise through webinars, podcasts, and publications, motivating professionals to conquer new markets with clarity, precision, and confidence.
About Judy Bradt:
Judy Bradt, CEO of Summit Insight, brings over 36 years of expertise in Federal business development and strategy to people who want to grow their federal business. She’s an award-winning author, speaker and consultant.
After starting her career with IBM in Toronto, Judy served the Canadian industry as a Trade Commissioner at the Canadian Embassy in Washington DC in 1988. Over the next 15 years, she helped over 5,000 Canadian companies win contracts worth over $200 billion. She founded and has led Summit Insight since 2003.
Summit Insight’s clients credit her strategies and training for over 350 million dollars in Federal wins. She gives established companies focused on Federal opportunities the insight, focus, and practical tools to make the connections and sustain the relationships they need for those wins.
Summit Insight offers an account-based “earn-while-you-learn” approach to deliver private, custom, Federal capture and business development training to companies that want to engage their entire team in growing their federal business. Find out more at www.GrowFedBiz.com!
