Crafting your unique value propositions for U.S. DoD contracts
Learn how to articulate the attributes unique to your company, team, approach, offering, or partners.
About U.S. DoD stakeholders
Learn more about this role, their motivations and how to engage with them for U.S. DoD contracts.
About U.S. DoD contracting officers
Learn how contracting officers work towards finding the best, legally compliant contractor to deliver the best value and price.
About Small Business Specialists
Learn more about this role, their motivations and how to work with them.
Industry/Prime contractors to U.S. DoD contracts
Learn about the large companies that contract with the U.S. government, what motivates them and how to partner with them.
End-user of U.S. DoD contracts
Learn more about the end user of U.S. DoD contracts, including what their role, what motivates them and how to engage with them.
Building a U.S. DoD Sales Plan: Personas, Pitches and Growth Strategies
Learn about the different roles that influence U.S. DoD buying decisions, how to pitch your solutions and how to build and grow the sales relationship.
Keyword variations to use when searching on SAM.gov
Discover different syntax variations to use when searching for contracts on SAM.gov.
Finding optimal keywords for your SAM.gov description
Learn how to find the NAICS codes and product service codes contracting officers are using when they're buying something like what you do.
